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You Know You Love It… Yes You Do.

September 25, 2010 - 5:18 pm

Three cheers for Kraft Macaroni and Cheese and their bold “You Know You Love It” campaign! Their OOH creative is especially courageous and effective. No logo, no happy smiling consumer imagery, no stodgy ‘serving suggestion’ photo of a bowl of food. Just a single orange noodle on a deep blue field, smiling; and clever, well written headlines and the campaign tagline. Bravo!

You Know You Love It


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